Megalopolis Director Francis Ford Coppola responds to the controversy surrounding the fake reviews featured in a trailer for the film. Negative excerpts taken from reviews of previous Coppola films, incl The godfather, Apocalypse nowAnd Bram Stoker’s DraculaAppeared in the trailer. Despite being attributed as the words of real-life film critics, the excerpts were later revealed to be fabricated, creating another controversy leading to Megalopolis‘ Notice.
While talking with Entertainment tonightAfter explaining the deeply personal nature Megalopolis Over the course of many years, Coppola was asked about the trailer incident and revealed his thoughts on the matter. He explained that the trailer’s focus on negative reviews of his past work was his idea, but that the use of fabricated quotes was unintentional. Read Coppola’s comments below:
I’m the one who said there were bad reviews, but I don’t know. It was a mistake, an accident, I’m not sure what happened.
What the fake reviews mean for Megalopolis
The controversy doesn’t help the narrative surrounding Coppola’s film
The fake reviews in the Megalopolis Trailer turned what could have been a brilliant marketing strategy into yet another controversy. Instead of marketing the film as a meta commentary on creative innovators like Coppola and Adam Driver’s character, Cesar Catilina, being misunderstood and ahead of their time, The story surrounding Megalopolis He turned to his arguments againincluding alleged allegations about Coppola’s hiring behavior and firing of the art team hired for the film. These controversies certainly eclipsed the initial discourse around it Megalopolis‘ Detailed reviews.
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The controversies are a double-edged sword bringing more attention to the imminent release of Coppola’s long-gestating film while also creating a reputation that has little to do with the film itself. According to The Hollywood Reporter, Box office projections estimate a domestic opening weekend of $5-$8 millionA disappointing result for a project that Coppola financed with $120 million of his own money. Although the film is more than its controversies, they are not helping its box office projections.
Our take on the Megalopolis controversy
Megalopolis is still worth seeing
Despite his turbulent path, Megalopolis remains An intriguing film that I will definitely be seeing during its opening weekend. Megalopolis‘ Star-studded cast and the many years Coppola has dedicated to actualizing his creative vision are reasons enough to see this film in theaters. Coppola is ultimately not responsible for the fake reviews incorporated in the Megalopolis Trailer, and the fabrications are a separate issue from the ambitious political and science fiction narrative.
Source: Entertainment tonightThe Hollywood Reporter